About
Aveda Institutes in the Southeast are owned and operated by Beauty Basics, Inc.
We currently operate in Alabama, Georgia, Louisiana, North Carolina, Tennessee, Texas and Washington, DC.
Our mission statement:
Creating Nurturing Environments That Facilitate Life Long Learning.
Our Corporate Values Are:
- Creativity: Imagining new possibilities
- Excellence: Passion for perfection
- Learning: Continuously discovering, experiencing, and sharing distinctions
- Trust: Unconditional confidence in the potential of our alignment
- Sustainability: Capacity for evolutionary regeneration
Advisory Board
The Advisory Board consists of full-time staff members, representatives from the student body and representatives from salons, vendors and other service providers. A current list of Advisory Board members is available upon request. The Advisory Board meets as needed, but no less than annually.
Aveda Institutes & Beauty Basics – Beacon Award Winners 2007, 2008, & 2009



